The challenger sale : taking control of the customer conversation / Matthew Dixon and Brent Adamson.
Material type:
TextPublication details: New York : Portfolio/Penguin, 2011.Description: xvi, 221 p. : ill. ; 24 cmISBN: - 9781591844358
- 658.85 23
- HF5438.4 .D59 2011
Contents:
The evolving journey of solution selling -- The challenger selling model -- Teach me something I don't know -- The teaching coversation -- Tailoring for resonance -- Taking control of the sale -- The manager and the challenger selling model -- Implementation lessons from the early adopters.
| Item type | Current library | Collection | Call number | Status | Date due | Barcode |
|---|---|---|---|---|---|---|
Book
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Research Library Stacks | Non-fiction | HF5438.4 .D59 2011 (Browse shelf(Opens below)) | Available | 16975 |
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Includes index.
The evolving journey of solution selling -- The challenger selling model -- Teach me something I don't know -- The teaching coversation -- Tailoring for resonance -- Taking control of the sale -- The manager and the challenger selling model -- Implementation lessons from the early adopters.