Iceberg philanthropy : unlocking extraordinary gifts from ordinary donors / Fraser Green, Beth McDonald, and Jose van Herpt.
Material type: TextPublication details: Ottawa, ON : FLA Group, 2007.Description: 186 p. ; 23 cmISBN:- 9781419669910
- HV41.2 .G74 2007
Item type | Current library | Collection | Call number | Status | Date due | Barcode |
---|---|---|---|---|---|---|
Book | Research Library Stacks | Non-fiction | HV41.2 .G74 2007 (Browse shelf(Opens below)) | Available | 15712 |
Iceberg Philanthropy turns traditional planned giving on its head by showing fundraisers how very ordinary donors are making extraordinary gifts to charity in their wills. With a powerful synergy of major gift strategy and direct marketing tactics, Iceberg Philanthropy shows fundraisers how to extend their reach way beyond previous planned giving frontiers. A must read for any fundraiser with an imagination and a sense of humour!